Anteprima SS25: Embracing Humanity and Nature. 

The collection drew inspiration from the concept of “Anima," (Latin word and was originally used to describe ideas such as breath, soul, spirit) which explore the interplay between humans and the natural world.

Anteprima featured the Artist Mika Tajima as her artwork and philosophy gave Izumi the inspiration and idea for her spring-summer 25 collection. Mika Tajima's art, expressed through sculpture, painting, and installation, explores themes of control, performance, and freedom.

A mix of flowing silhouettes, draped fabrics and structured pieces, blending femininity with transparency played between seen and unseen and gradation color.

The designer embraced soothing color palettes that evoke a sense of comfort and balance. But also warm, vibrant tones which supported the creative, crafted mood of this trend by the nostalgic refreshing blues of coastal references. 

SS25 seasonal flower: Allium

- comes also from a Latin word for garlic and the flowers shape are composed of numerous tiny individual flowers which
symbolize unity, humility and patience. Also, connected with prosperity and good fortune. 

The bags: you either go MAXI or mini.  

The bags spring up as a standout accessory, reflecting both practicality and stylish. 

Many of the bags showcased vibrant colors highlighted a playful approach to a creative layering not only served as a fashion
statement but to make them for a modern wardrobe mixing and matching any outfit.

The Bag charms are here to stay until next season and it is the most playful trend. 

Despite their small size, the bags were thoughtfully designed to be functional allowing for essential items to be carried.
To finalize, an message from the Create Director, Izumi Ogino to the younger generation: ‘’ I hope you cherish your individuality while remaining open to diverse cultures and experiences. Never be afraid of failure; it is through continuous challenge that you will find the greatest power to shape your future. Life is a journey of constant evolution’’. - said Izumi Ogino

Photo Courtesy Anteprima.

Jenifer Nelly

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